Insights Our Solutions Over Two Decades of Powering Publisher Growth

Insights Our Solutions Two Decades of Powering Publisher Growth
Who we are
Mather is the modern publisher's go-to strategic partner, blending deep industry expertise, advanced analytics, and AI-powered tech to supercharge revenue and ensure the sustainability of your media revenue model.
What sets us apart

Having partnered with hundreds of publishers, we have the insights into what strategies succeed and which fall short.

We apply this expertise to fast-track your success, guiding you from concept to execution with turnkey solutions to bring your vision to life.

Mather by the numbers

Proudly serving over 700
brands worldwide

Managing over 6 billion dollars
in revenue

Achieving a 10:1 ROI
Trusted by over 700 brands globally
Our Solutions
Elevate Strategic Planning
Discover new avenues for growth and profitability across print and digital. Whether you need strategic guidance or hands-on support, we’ll enhance your business model by evaluating strategies, uncovering opportunities, and providing a clear, actionable roadmap.
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Drive Subscriptions
Maximize revenue by targeting readers with precision. We help publishers optimize their acquisition strategies, from crafting LTV-boosting introductory offers to leveraging AI-powered paywall decisioning for total revenue optimization.
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Reduce Churn
Safeguard your revenue through strategic churn management. Mather's expertise in churn dynamics, rooted in advanced predictive modeling, enables you to identify and engage at-risk subscribers before they leave.
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Grow ARPU & Manage Revenue
Increase revenue and reduce churn with our data-driven pricing recommendations. Utilize our robust forecasting tools to anticipate trends, assess scenarios, and refine your pricing strategy for sustained growth.
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Boost Newsroom Efficiency
Streamline newsroom operations with our AI-driven site curation and print laydown solutions, minimizing guesswork and allowing your team to focus on high-impact journalism.
Learn More
Grow ARPU & Manage Revenue
Increase revenue and reduce churn with our data-driven pricing recommendations. Utilize our robust forecasting tools to anticipate trends, assess scenarios, and refine your pricing strategy for sustained growth.
Learn More
Boost Newsroom Efficiency
Streamline newsroom operations with our AI-driven site curation and print laydown solutions, minimizing guesswork and allowing your team to focus on high-impact journalism.
Learn More
Elevate Strategic Planning
Discover new avenues for growth and profitability across print and digital. Whether you need strategic guidance or hands-on support, we’ll enhance your business model by evaluating strategies, uncovering opportunities, and providing a clear, actionable roadmap.
Learn More
Drive Subscriptions
Maximize revenue by targeting readers with precision. We help publishers optimize their acquisition strategies, from crafting LTV-boosting introductory offers to leveraging AI-powered paywall decisioning for total revenue optimization.
Learn More
Reduce Churn
Safeguard your revenue through strategic churn management. Mather's expertise in churn dynamics, rooted in advanced predictive modeling, enables you to identify and engage at-risk subscribers before they leave.
Learn More

Without data and insights from Mather Economics, you are missing a huge piece of the puzzle for modern journalism, which may handicap your chances for success Mark Francescutti
Director of Digital Marketing Operations and Engagement
 Working with Mather Economics on subscriber revenue forecasting has proven to be especially effective in improving Le Monde’s business strategy. The experience and dexterity of their teams on the topic coupled with their great knowledge of the US and European markets convinced us of the benefits of their solution to build a stronger business strategy Lou Grasser
Chief Digital Operations Officer
 From the outset, Mather Economics demonstrated a deep understanding of our needs and objectives. Their approach to analysing historical advertising data, identifying key market segments, and developing econometric models has provided us with invaluable insights into our pricing strategies. Tony Kendall
Managing Director The newsroom of the future is one where journalists can focus on finding and telling great stories – something that machines can’t do. This is why we asked our data scientists to automate the webpages, slowly and carefully testing the results before gradually implementing it across practically the entire site. And I’m very happy with the results. David Walmsley
Editor-in-Chief
 We are impressed with the work Mather provides to our team. Our confidence in their abilities to provide great results is of the highest-level. Kevin Denny
VP of Consumer Revenue

 We learned that if you really want to increase your price, you should look for a helping hand, because it’s not a simple job. Koen Meeusen
Director Reader Revenue
 For over 10 years, Mather has been one of our most valuable partners. Their range of econometric services has played a significant role in helping us consistently achieve some of the strongest consumer metrics in the industry. Their expertise and support in consumer strategy has been instrumental to our success. Patrick Tornabene
Chief Consumer Officer
 We're extremely pleased with the performance and results being driven by Listener and associated data analytics tools. The Mather team has clearly leveraged their vast industry experience and insights to develop a product and tools that are critical to our success. And, as always, their responsiveness to our needs, support, and engagement are without peer Chris Blaser
Vice-President, Audience and Circulation
 The recommendations from Mather Economics were clear, actionable, and strategically sound. They normalized rate strategies across various segments, ad types, and sales teams, which was pivotal in optimizing our pricing models.
Their expertise in developing econometric models to measure price elasticity and churn probability was invaluable, allowing us to make data-driven decisions confidently. Maree Neale
Commercial Operations Director & Enterprise Solutions

 In the end the numbers always hold the weight of truth and that is what Mather was able to do for us. They helped us use our data in a way we had not been, in order to pinpoint our most viable options. Vice President, Chief Revenue Officer
U.S Newspaper Publisher Mather’s team was friendly, responsive, and highly knowledgeable. Their analysis provided clear direction to optimize our paywall, strategize offers for digital subscriber acquisition, and adjust print rates to address circulation trends. By implementing their quick fixes, we gained 195 new digital subscribers within the first month. Chris Fidler
General Manager
 Collaborating with Mather was instrumental in the development of our new premium subscription product. They expertly guided us through the entire process, from feature selection and pricing strategies to estimating impacts on revenue and volume. With their support, we have crafted a product that resonates with readers and positions us for sustained growth. Additionally, the responsiveness of their team is unmatched in the industry and they truly are a valued thought partner in this initiative as well as many others at the Inquirer. Bill Tevis
VP Revenue Planning & Analysis
 Mather helped us develop a strategy and tactical roadmap focused on digital subscription growth and balancing reader and advertising revenue. We created concrete targets and KPIs based on data, media expertise, and benchmarks to maximize revenue. Peter Thiers
Strategic Media Advisor

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